The Rekico Caffé has participated in May to Venditalia 2015, revealing interesting news to those who approached their booth. In particular, in terms of product, Rekico proposed two new coffee machines for capsules, MyCaps and Slim, characterised by compact and innovative design, ideal both for office and families, and able to exploit all the 18 Rekico capsules references available.
What is more, new capsules compatible with Nespresso were presented at the exhibition, in a new modern packaging of 10 units, and where a new reference, “Vellutato” -100% Arabica- has been added to the existing ones (Corona, Extra and Decaffeinated), all packed in protected atmosphere.
News in terms of advertising were disclosed too: Rekico has launched a new advertising and corporate image that features the Sleeping Beauty, in a modern reinterpretation, waken up by the unmistakable aroma of the King of the coffees: Rekico.
Alberto Castellari, CEO of Rekico Caffé, affirmed he was extremelly satisfied about the participation to Venditalia 2015 - Special Edition, held in conjunction with the Tuttofood, underlining in particular that, unlikely the previous editions, the visibility given by Tuttofood and Expo Milano, gave the fair a more international orientation, attracting many foreign visitors and contacts, able to appreciate the quality and taste of Rekico coffee.
